Heallth supplements and the Supplement Industry – An Introduction
If you are brand new to supplements, trying to purchase them can be confusing and overwhelming, because there are countless different brands and products, with new ones developing all the time. There are currently so many products that it is practically impossible to keep track of all things. Even people who work in the supplement industry tend to specialize in certain areas, such as vitamins/minerals, sports supplements, herbs, etc.
Supplements can also be confusing, because centered who you talk to, you will usually get very different thoughts and opinions. Many people have extreme or biased views of supplements, with those on one side saying everyone in order to take many different supplements and people on the component saying all supplements are worthless. As with most issues, the in order to somewhere in considering. There are certainly some great supplements available, but many products essentially worthless, yet others have some positive benefits, but are not worth the cost for them.
Perhaps the greatest amount of supplement confusion stems throughout the marketing tactics companies use to promote their products, especially in magazines. Many exercise and fitness magazines are owned by the same company as the products that are advertised the particular magazine and even some of the articles are designed to promote their own brand of stuff. When I worked in supplement stores I frequently spoke with normal folks about supplements plus it doesn’t was interesting countless people had biased views towards or against certain brands based on which magazines they by way of.
To make matters worse, supplement marketing often sites scientific research to add credibility to products, but this details is rarely presented in an honest and straightforward way. In many cases, the studies are poorly done, financed by the supplement company, have results that have been refuted by the other studies, or have got nothing to use the product being sold. Unfortunately, the only way to find out if the studies and claims are legitimate is to find and read created study, but this might be a daunting task even for people the industry. Of course, supplement companies are well aware of that fact as well as expect that individuals will not fact check their claims.
By quoting information from scientific studies, companies often make an attempt to make their products sound better than they actually are. Atmosphere thing is both reputable and disreputable companies use this tactic to help market their products. Significant difference between the positive and negative companies is reputable companies put quality ingredients in their products and the labels contain accurate information. Disreputable supplement companies may have lower sums of ingredients than the label claims or their supplements may even contain some of the listed ingredients at all.
Companies frequently make do with making questionable claims or lying how much of an ingredient is in a product, because the supplement industry is not government regulated. However, while the product itself is not regulated, there is really a regulation about what information can appear on a label. For instance, companies aren’t allowed to make any claims about products preventing or curing diseases. Instead they have products and are what are called “structure/function” claims.
A structure/function claim would be for example a calcium supplement label stating that “calcium is necessary for strong bones.” The label is not supposed to state “this supplement stops osteoporosis.” Any supplement that references diseases such as osteoporosis must also are a statement like, “This supplement is not intended to diagnose, treat, cure or prevent any disease.” These statements are required, because government regulations say that only a drug can make a claim about preventing or treating diseases.
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